Outback Steakhouse Launches Hot Wing Roo-lette – Can You Handle the Heat?
Play the game of chance to determine if your wing will have a KangaROO kick
TAMPA, Fla. (April 21, 2025) – Outback Steakhouse® is turning up the heat and launching Hot Wing Roo-lette, a gamified in-restaurant experience where fans spin a wheel to determine their fate – will they be greeted with a spicy Aussie surprise or enjoy a mild bite? Wing Roo-lette takes inspiration from Roo, the iconic Australian animal, and offers diners with an interactive game of chance in-restaurant.
At Outback Restaurants nationally, diners who ask for the Hot Wing Roo-lette will receive a plate of five wings, with just one firing a KangaROO kick. Guests will spin the wheel to select which wing they’ll receive. Once chosen, their first bite will determine if they are the lucky one to receive the one wing packing the heat. For those who are hit with a fiery flame, Outback is offering a limited-edition pin while supplies last.
Outback Steakhouse encourages fans to ask servers for this off-menu item and take on the Hot Wing Roo-lette challenge. Those who dare to participate can record or live-stream their reactions and share on social media with the hashtag #HotWingRooletteChallenge.
Try out Wing Roo-lette starting at just $9.99 at a participating Outback Steakhouse restaurant near you beginning on April 21st for a limited time only. To get in on the spice and learn more, visit Outback Steakhouse’s Instagram and TikTok.
About Outback Steakhouse®:
There's a special spirit at Outback Steakhouse®. One where mates gather, stories are exchanged, and steakhouse favorites flow as freely as the conversation. Serve it up with a dash of Aussie hospitality, and you've got all the makings of a great experience you'll want to share with your friends, time and time again. We're known for high quality, juicy steaks with your choice of big cuts and bold flavor, cooked just the way you like it. Spirited drinks that start the night off right and a heap of craveable dishes and fan favorites like our iconic Bloomin' Onion. For more information, please visit outback.com or follow Outback on Instagram, TikTok and Facebook.